
AI Takes Guesswork out of Choosing Sake
This artificial intelligence sommelier helps you choose the sake of your preference just by giving it descriptive expressions.

Sip on Springtime with Cherry Blossom Beer
It isn't spring until you've had a taste of everything sakura-flavored—including this refreshing cherry blossom beer!

Kirin to Sell Japan’s First No-Carb Beer
Kirin Brewery announced Japan’s first zero-carbohydrate beer, hitting the shelves on October 6.

Choya's New Kamakura Store Is All About Ume
Get to know more about Japanese plum liquor by visiting the brand new Choya store, just outside of Tokyo.
Hibiki Whiskey Gets New Cherry Blossom Blend
Some good news for those of us getting through 2021 at home with a stiff drink in hand: Hibiki is coming out with some new whiskey blends, including one made in cherry blossom barrels!
Setouchi Brewery Is Representing Regionality
The newly established Setouchi Brewery is using local ingredients to create beverages that are directly inspired by the unique climate of the area.
Simple Quiz Helps Find Your Ideal Saké
New Japan-based startup Kurashu is looking to help people break into the world of sake with a novel recommendation system and a web shop selling a curated collection of small-batch sake.
Drink 'Everlong' with Foo Fighters' New Sake
It’s not every day an American band announces it will be releasing its very own sake, but that’s what happened when rock royalty Foo Fighters uploaded a surprising new video on their official YouTube channel.
Whisky Barrel Aged Kit Kat Bringing Sexy Snaps
Japan is known for its unusual Kit Kats, including its latest Kit Kat, made all the more special as it uses chocolate made from cacao nibs aged in whiskey barrels for 180 days.
Gimme a Break... & a Beer!
In Japan, you can find Kit Kats for a number of different occasions. We’ve seen special versions for when you want to do some baking, pass an important test, and help disaster victims, and now comes a special type of Kit Kat for when you want a cold beer.
Get Drunk at an Elementary School Izakaya
Whether you're simply curious about Japanese schools, or just want to get drunk in one, this izakaya has you covered.
Ochoko and More! All About Sake Cups
Deepen your knowledge of Japanese sake culture with this guide to sake cups and other drinking vessels!
Exploring the Many Ways to Drink Green Tea
Exploring the Many Ways to Drink Green Tea in Japan (and Getting a Little Tipsy along the Way)
Pilgrimage Temples & Sake Brewers Join Forces
Buddhist temples that are part of the Shikoku Pilgrimage and local sake makers in southwestern Japan cooperate to overcome difficulties they face amid the coronavirus pandemic.
Sake Brewing in Saku
Ever tried sake brewing? Learn how an ancient beverage can give you a glimpse into some of Japan's most enduring cultural traditions in the city of Saku, in Nagano.
The Perfect Weekend in the City of Niigata
The first of a series introducing a local insider’s ideal weekend in their home town.
English Spelling Error Found on New Beer
Beer lovers in Japan had been looking forward to the release of a new limited-edition brew this January. But one spelling mistake is going to keep them waiting longer.
AI Bartender Serving Up Age-Based Craft Beers
Electronics maker NEC has used artificial intelligence to come up with craft beers reflecting the characteristics of age groups. The AI analyzed some 300 magazines from a 40-year-period to propose beer tastes for people in their 20s to 50s.
Best Happoshu 'Near Beers' in Japan
Happoshu is a cheap, beer-adjacent alcoholic beverage ubiquitous in Japan. Here are 5 of the best happoshu to help you stay on budget while still having a good time!
Japanese Cocktails for Your Online Happy Hour
Want to spice up your online happy hour with some Japanese flavors? These five cocktails are for you!